Today’s Big Idea: A Unique Online Card Store
Yeah, I am sure it has been done before, but this one would be a little different. Focusing on the previously unmentionable, yet very emotional moments in life, this online card store would service individuals who would like to show their support, but previously had no way to do so using conventional/traditional greeting cards. The copy, at times irreverent, would aim to lift the spirit after traumatic experiences and celebrate personal feats. The Internet would allow customers to browse cards. Logistically, the cards would be printed and mailed as needed, reducing inventory and overhead.
Subject matters could include some of life’s less spoken milestone markers such as:
So you are going to flunk out of college…
So you got laid off…
So you got dumped…
So you had your first period…
So you got felt up…
So you got to 2nd base…
So you got caught masturbating…
So you lost your virginity…
So you gave your first blow job…
So you got knocked up…
So you saw your parents having sex…
So you slept with your boss…
Etc., etc., etc.











November 5th, 2004 at 5:14 am
Here’s a start
So you finally admit your gay
So you caught your girlfriend/wife cheating on you
So you tried drinking and you puked
November 9th, 2004 at 6:15 pm
So Your New Internet Card Company Was A Flop….